Digital
Search engine optimization for local businesses
Better organic and Google Maps rankings, more qualified visitors, and the reviews that convince them to call.
What does SEO with Local Fare include?
Our SEO work covers two kinds of ranking: organic, the list of websites under the ads, and local, the map listing that shows when someone searches for a business near them. Both depend on the same groundwork, and Libby Adams, who has spent more than five years growing small businesses’ online presence, leads it.
- An analysis of the competitors who rank where you want to be
- Keyword research on what your customers actually type
- A new blog article or page on your site, up to 500 words each
- Local directory citations every month
- Links from respected blogs in your industry
The aim is more qualified traffic and more of it converting into calls and forms, measured month over month.
What is reputation management?
Reputation management is the work of gathering reviews from your new and past customers. The number of reviews you have, how good they are and how recent they are all decide whether a searcher calls you or the business beside you on the map, and reviews feed the local ranking too. We reach out to your customers for you and make it easy for them to leave one.
Which SEO package fits?
There are three: basic, premium and platinum. They differ in how much new content, how many citations and how many links go into each month. We recommend one after we have looked at your site, your market and the competitors in your way. Pair it with Google Ads if you need calls this month while the rankings build.
Often paired with this
- Google AdsSearch campaigns set up with tracking and a lead funnel, then managed daily and reported monthly.
- WebsitesSites built with the next campaign in mind: your copy, your photography, pages you can update yourself.
- Content CreationHeadlines, stories and customer interviews written for print, then reused for social and email.
Answers
SEO: questions we hear
What is included in SEO with Local Fare?
Competitor analysis, keyword research, new blog articles or pages of up to 500 words each, monthly local directory citations, and links from respected blogs in your industry. The aim is better organic and Google Maps rankings, more qualified traffic and more conversions.
What is reputation management?
Reaching out to your new and past customers to gather reviews. How many reviews you have, how good they are and how recent they are all affect who calls you, and they help your rankings and conversions.
Do you help with Google Maps rankings?
Yes. Local search, the maps listing, is part of the work alongside organic rankings. Directory citations each month and a steady flow of reviews are two of the things that move it.
What SEO packages do you offer?
Basic, premium and platinum. They differ in how many pages, citations and links go into each month; we recommend one after looking at your site and your competitors.
Let’s connect
Tell us what you want to reach
Call 423-622-3371, email joann@localfare.com, or send the form.